Statistical Arbitrage Mining for Display Advertising

Article Details
Title:	Statistical Arbitrage Mining for Display Advertising
Article URLs:	https://doi.org/10.1145/2783258.2783269
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Authors:	Weinan Zhang	University College London, Department of Computer Science
Authors:	Jun Wang	University College London, Department of Computer Science
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DBLP Key:	conf/kdd/ZhangW15a
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ACM Knowledge Discovery and Data Mining, KDD 2015