Title: |
Interpreting Advertiser Intent in Sponsored Search |
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Authors: |
Bhanu Chandra Vattikonda |
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University of California, San Diego
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Santhosh Kodipaka |
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Microsoft, Redmond, Washington
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Hongyan Zhou |
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Microsoft, Redmond, Washington
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Vacha Dave |
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Microsoft, Redmond, Washington
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Saikat Guha |
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Microsoft Research, Bangalore, India
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Alex C. Snoeren |
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University of California, San Diego
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Sharing: |
Unknown
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Verification: |
Authors have
not verified
information
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Artifact Evaluation Badge: |
none
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Artifact URLs: |
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NSF Award Numbers: |
1237264
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DBLP Key: |
conf/kdd/VattikondaKZDGS15
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Author Comments: |
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