Title: |
Using Online Controlled Experiments to Examine Authority Effects on User Behavior in Email Campaigns |
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Authors: |
Kwan Hui Lim |
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The University of Melbourne, Australia
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Singapore Management University, Singapore
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Ee-Peng Lim |
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Singapore Management University, Singapore
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Binyan Jiang |
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Hong Kong Polytechnic University
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Carnegie Mellon University
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Palakorn Achananuparp |
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Singapore Management University
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Sharing: |
Unknown
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Verification: |
Authors have
not verified
information
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Artifact Evaluation Badge: |
none
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DBLP Key: |
conf/ht/LimLJA16
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Author Comments: |
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